She Came, She Saw, She Conquered..Insider Finally Reveals Some Of The Amazing Gorrila Tactics Cindy Used To Fill Lugogo To Capacity As Experts Weigh In On Miraculous Boom Party Concert
When celebrated dance hall star Cinderella Sanyu announced her intention to hold a mega concert at Lugogo cricket oval in a space of just one month some top Ugandan critics easily predicted the end of her career as she presumably looked like a person setting up themselves for failure.
As the king herself rightfully stated it on Saturday night there was no single promoter nor artist who was willing to stand by her side when the idea of the boom party concert was tabled back in January.
All the promoters and sponsors trashed her long held belief and simply looked at whole idea as Cindy’s desperate move to try and force a come back of sorts in the music industry
Widely regarded as a faded artist in the spectrum of music analyst no single promoter was willing to inject money into Cindy’s concert and that meant she had to do all the dirty work all by herself within a limited time frame of one month but just how did she managed to pull it off in a way that left many open mouthed
According to a source close to the musician, Cindy’s sister was an important factor and quite pivotal in leading a team of young aggressive lads in executing what would turn out to be the grand master plan that made Lugogo look like a locust invaded arena
It is said that with the plan in handy Cindy’s sister led a team of dedicated team in promoting the show to the target audience that understood and appreciated the big brand Cindy
That meant that their promotions were hitting on consumers who don’t need explanations that Cindy is a certified performer and a completed dance hall artist
Basically the marketing team sold their product to people who understood and appreciated it to the core
Without using much of the traditional media of course because of limited funds it is said that the marketing team made quite a number late night strolls in bars and night clubs with Cindy tagged along as they spread the gospel of the boom party to the revelers.
In a very wise move to bring the artist close to the people, Cindy’s team also made surprise check ins in down town Owino as they sold many tickets to shop owners and vendors.
The move to get closer to the masses was accelerated in the last week prior to the concert as Cindy was seen tagging along her dedicated team to give out tickets and red roses to her fans in Owino market
Just like renown media expert Joel Isabirye rightfully put it Cindy maximized the use of social media to promote the show as she conducted interviews with a number of online portals to garner numbers and create awareness.
Even without having the required number of Ads on traditional media, her acceptance on popular gossip shows like Uncut,live wire and Poko poko on Galaxy FM gave her the required mileage to attract a mammoth crowd.
With all the above factors coupled with the mighty hand of God the King herself proved to be a class above sea level for her doubters on Saturday night and all we can do for now is to bow and say thank you for giving Ugandans a good show
The post She Came, She Saw, She Conquered..Insider Finally Reveals Some Of The Amazing Gorrila Tactics Cindy Used To Fill Lugogo To Capacity As Experts Weigh In On Miraculous Boom Party Concert appeared first on Galaxy FM 100.2.
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